Video chat rooms especially hot girls
Take, for example, the micro-trend of Houseparty users “falling asleep” live on the app with their friends.
“We realized that’s not something that works for the majority of people — but more for media companies or celebrities.” Houseparty — which debuted on the app store last February from the same creators as Meerkat — is a real-time video chat platform catering to those uninterested in broadcasting their lives to random viewers online.
“I have a couple of friends that live far away,” she said.
“And Face Time only lets you talk to one person at a time, while Houseparty allows eight people in one room.” Her friends live all over, including in New York City’s Bronx, Brooklyn and Long Island, along with Florida, Indiana, Chicago and the UK.
To put it simply, “it’s not just about chasing likes and hearts anymore.” Given that 60 percent of Housepartiers are between the ages of 16 and 24, according to the company, the app hasn’t seen a problem growing organically among the much-coveted millennial market.
Factors such as word of mouth, friends onboarding friends and family and its appearance on several “best apps of 2016” end-of-year lists helped push its popularity further.